A new frequency of leadership

cymatic leadership

Question:

What do you get when you combine more than two decades of award-winning corporate brand and communication strategy with business, career and life coaching–plus a little neuroscience and quantum sprinkled in? Oh, and a badass community of trusted and specialized partners…

Answer: Cymatic Leadership

Cymatic Leadership was built for the world we’re in today–and where we’re headed in the future—as a collective. 

Work-life integration and adaptation are essential for the new era.

  • New AI technology disrupting our sense of safety.

  • New value placed on a human-centered approach to work.

  • New generations in leadership positions across Fortune 500s.

  • New scientific discoveries about our reality.

  • New understandings of how our minds work.

  • New geo-political and socio-economic influences.

We gotta throw out the old playbook. We need to reflect, rewire, and relaunch.

To put it simply: It’s time for a rebrand.

Founder, Cymatic Leadership

meet alexis CastorinA

Alexis Castorina-Author, Rebrand YOU

Bestselling author. Award-winning marketing executive. Identity and communication transformation strategist. Master NLP and Mental Emotional Release® Practitioner. Stand-up comedian. Adjunct professor.

And the person who will help you achieve the outcome you want through personalized identity and communication leadership programs.

about
cymatic leadership

Cymatic Leadership is a boutique identity and communication transformation consultancy founded by Alexis Castorina. We work with high-growth organizations and evolving leaders to solve the identity and communication gaps that slow down people and organizations such as:

  • Teams: Unclear communication and uncertain mission that drives talent out and makes change management feel impossible.

  • Individuals: Unclear values and identity. Confidence, personal branding gaps, and negative mind chatter that gets in the way of professionals feeling happier and advancing in their careers.

We believe the leaders and teams who will thrive in the post-AI world aren't the ones with the most information. They're the ones who know who they are, can clearly communicate their mission and strategy, and lead with integrity and transparency.

Our programs—keynotes, workshops, team intensives, and 1:1 coaching—are grounded in neuroscience, brand strategy, and behavioral psychology. And they're delivered with the warmth, lightheartedness, and humanity that makes transformation actually stick.

That's what we build. Transformation doesn’t have to feel heavy. It can feel exciting!

Do the techie stuff with ai.

Do the human stuff with us.

journey

a lifelong commitment to growth & learning

Curiosity has always been my guiding star. From a young age, I was captivated by the power of stories and understanding the mind. Torn between communication and psychology, I chose journalism, where storytelling, creativity, and strategy came together perfectly. Later, my MBA sharpened my business skills and led me into executive marketing roles.

Over the past 20 years, I’ve built a strong network, launched award-winning campaigns, and developed a passion for understanding human behavior. My love for neuroscience and self-development inspired me to get my certification as a Master Practitioner of Neuro-Linguistic Programming (NLP), Mental Emotional Release®, and Hypnotherapy, adding a powerful layer to my consulting and coaching so my clients can reach their goals faster and more efficiently.

Today, as a consultant, speaker, and educator, I empower individuals and businesses to overcome conscious and unconscious obstacles, align with their strengths, and unlock their potential inside and outside of the workplace.

highlights

awards & recognition

CAREER HIGHLIGHTS

  • Entrepreneur, Author, Consultant, Coach, Speaker, Educator, and Comedian: left the corporate world, wrote a book, and created a unique “portfolio career” and boutique consultancy called Cymatic Leadership. By leveraging my marketing expertise, gifts, passions, trusted network, and certification as a Master Practitioner of Neuro-Linguistic Programming (NLP), Mental Emotional Release®, and Hypnotherapy by the Association for Integrative Psychology, my mission is to help businesses and individuals evolve and scale by leaning into the human stuff required for longevity and excellence as AI automates more of the technical and operational side of industry today.

  • Chief Marketing Officer, Mission Omega: led marketing and communications for a fast-growing financial fraud-fighting consultancy.

  • Head of Consumer Education Marketing, Zelle: played a pivotal role in the brand creation and the official go-to-market launch of Zelle, which is now the largest digital payments service in the U.S..

AWARDS & MEDIA

  • Named Rising Marketing Star by the Arizona Innovation Marketing Association (AZIMA) in 2021.

  • Recipient of multiple national awards from organizations like the Content Marketing Institute and the Financial Communications Society.

  • Frequent speaker on personal development, empowerment, and financial literacy, with features in Business Insider, Nerd Wallet, The Financial Brand, and more.

ADVISORY ROLES

  • Advisory board member for the Arizona Council on Economic Education and previously served on boards for Girls in Tech Phoenix and the Cybercrime Support Network.

mission

empowering people & brands to reach their full potential

OUTSIDE THE OFFICE

CONNECTION, HUMOR AND ADVENTURE

When I’m not helping clients unlock their potential, I love adding a bit of humor to everyday life. You’ll often find me performing stand-up comedy or improv —I believe laughter and connection make everything better. I’m all about balancing hard work with joy, whether it’s exploring the outdoors, speaking and volunteering at schools, diving into a new book on neuroscience, or spending time with my family. I bring curiosity, empathy, and a healthy dose of laughter to every interaction—on stage and off.